by Steve Yeck | Sep 10, 2008 | Digital Marketing Blog, General, Mobile Technology, SEO, SEM, Online Marketing
It is right to say that Google actually owns the Internet. These guys with a fresh vision came out of nowhere, and with the right idea, exactly 10 years ago this week. No one could ever imagine what that startup would become in just a decade. Billions of dollars in...
by Steve Yeck | Sep 9, 2008 | News
DMNews:E-mail marketing is on the move Marketing e-mail through mobile devices can be a challenge for marketers, who may not yet be comfortable developing messages for the third screen. Four experts offer their tips. Mike Thompson Chief deliverability officer,...
by Steve Yeck | Sep 9, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing News, General, Mobile Marketing, Mobile Technology
I’ve attended enough Apple events in my life to know that today’s shindig–truely an accurate term for Cupertino’s PR happenings, considering the heady blind love and live rock/pop music that fills the air–will make headlines even if not...
by Steve Yeck | Sep 8, 2008 | Advanced Digital Marketing, Digital Marketing Blog, General, SEO, SEM, Online Marketing
What does Google’s new Chrome browser mean for online advertising and, more specifically, paid search? I still haven\’t figured out the whole Doubleclick merger\”¦or maybe I just don\’t want to think about it that hard. With each new...
by Steve Yeck | Sep 4, 2008 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing
There are continual discussions on the web about whether directory submissions are useful for SEO. I’ll add my thoughts to the mix: I think directory submission is a good strategy that should be a part of any SEO campaign. If it’s done right, it will get you rewarded...
by Steve Yeck | Sep 4, 2008 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing
There are continual discussions on the web about whether directory submissions are useful for SEO. I\’ll add my thoughts to the mix: I think directory submission is a good strategy that should be a part of any SEO campaign. If it\’s done right, it will get...
by Steve Yeck | Sep 2, 2008 | Digital Marketing Blog, Email Marketing Tips, General, Multi-Channel Marketing
A great way to boost sales lies in your own backyard! You have likely spent time and energy building a database of customer information, but if you don\’t have a cross selling strategy, you may not getting maximum results. If you lack resources, implementing a...
by Steve Yeck | Aug 28, 2008 | Digital Marketing Blog, General, Mobile Marketing, Mobile Technology
Now that U.S. Olympic swimmer Michael Phelps has eight gold medals tucked under his Speedo, what do you think he’ll be endorsing? Wheaties, on whose cereal boxes Olympic medalists traditionally appear? Perhaps more of those Rosetta Stone language-learning kits?...