by mobilestorm | Jun 12, 2008 | Digital Marketing Blog, SEO, SEM, Online Marketing
It started out innocently enough, with me manually looking for new keywords. Then I realized I had found a goldmine that could do more than just give me keywords for my PPC. There is nothing new about researching competitors as part of your marketing plan, but the...
by Mobile Marketer | Jun 11, 2008 | Digital Marketing Blog, General, Newsletter Marketing, SEO, SEM, Online Marketing
SEO is an extensive daily activity that needs a good organization system. Different SEO professionals use different systems, programs, or other methods to make their SEO work more effectively and produce better results for themselves and their clients. However, there...
by Eydie Cubarrubia | Jun 10, 2008 | Digital Marketing Blog, Mobile Marketing
It took several years, but SMS – \”text messaging\” to the layperson – has finally become mainstream here in the U.S. And with wide adoption among consumers have come an increasing number of mobile marketing campaigns. However, marketers...
by mobilestorm | Jun 9, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing, RSS Marketing, Video Marketing
The digital marketing world is one in constant flux, which is the nature of any industry that centers on technology. From Apple vs. PC to BluRay vs. HD DVD, standards for new technologies become the battlegrounds for many companies trying to have their chosen formats...
by Eydie Cubarrubia | Jun 3, 2008 | Digital Marketing Blog, Multi-Channel Marketing, SEO, SEM, Online Marketing
The other day, a friend of mine had problems with one of his MySpace photos being taken down, despite the fact that it was not sexual, graphically violent, or otherwise offensive. Furthermore, he could not get an answer from MySpace as to why the pix was nixed. This...
by mobilestorm | May 30, 2008 | Digital Marketing Blog, SEO, SEM, Online Marketing
Lately, I have spent a bit of time pondering how color and \”what color\” can impact conversion in terms of landing page testing. As a marketer myself, (as I\’m sure many of you are), landing page testing is a great way to optimize the conversion...
by Eydie Cubarrubia | May 29, 2008 | Digital Marketing Best Practices, Digital Marketing Blog, Email Marketing Tips
My personal email account has 197 unread messages in the inbox. Some are political in nature, not surprising during an election year and considering that political messages are exempt from CAN-SPAM. But the real problem? Email messaging campaigns gone amuck. It...
by Jared Reitzin | May 28, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Multi-Channel Marketing, RSS Marketing
You might have heard that mobileStorm recently launched RSS messaging. That makes us the only company globally that provides 6 ways to communicate with prospects and customers from the same web-based control panel. RSS, which stands for Really Simple Syndication, is a...