by mobilestorm | Jun 23, 2008 | Digital Marketing Blog, Email Deliverability, Email Marketing Tips, Messaging Laws & Compliance, Mobile Technology
I’m writing this from the sky as I fly over the Atlantic Ocean, on my way back from Heidelberg, Germany where I attended a MAAWG conference. I always enjoy going to MAAWG, not only because of the vast amount of socializing and networking that goes on, but also because...
by mobilestorm | Jun 16, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing Tips
Maintaining consistent email delivery can be a very tricky thing. Sometimes, even if you are following best practices such as proper email collection, removing bounces and generally being a \”good\” sender, your delivery can degrade over time. Once this...
by mobilestorm | Jun 9, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing, RSS Marketing, Video Marketing
The digital marketing world is one in constant flux, which is the nature of any industry that centers on technology. From Apple vs. PC to BluRay vs. HD DVD, standards for new technologies become the battlegrounds for many companies trying to have their chosen formats...
by Eydie Cubarrubia | May 29, 2008 | Digital Marketing Best Practices, Digital Marketing Blog, Email Marketing Tips
My personal email account has 197 unread messages in the inbox. Some are political in nature, not surprising during an election year and considering that political messages are exempt from CAN-SPAM. But the real problem? Email messaging campaigns gone amuck. It...
by mobilestorm | May 19, 2008 | Digital Marketing Best Practices, Digital Marketing Blog, Email Deliverability, Email Marketing Tips, Messaging Laws & Compliance, Newsletter Marketing
I took a little break from blogging, and am now back in the saddle again. However, rather than getting to hear me preach about deliverability every week, I am going to share my slot with my esteemed colleagues Jared Reitzin and Shaneli Ramratan. So enjoy the new...
by mobilestorm | May 12, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing Tips, Messaging Laws & Compliance
In the novel 1984, novelist George Orwell predicted a future where the government had complete control over the populace, monitoring their every move through technology. An enduring classic, the book introduced the concept that \”Big Brother is watching...