by Justin Montgomery | Jan 7, 2010 | Digital Marketing Blog
When speaking of SMS, most link the medium with basic text-based communication and marketing potential, but recently we’ve seen a shift of thinking by way of utilizing SMS for other practical uses beyond its traditional means. A prime example is what we’re...
by Justin Montgomery | Dec 29, 2009 | Digital Marketing Blog
With the new year upon us, it’s time to take a closer look at what trends might emerge in 2010 in terms of digital marketing. Beyond the basics of increased brand building and supporting technology- what methods, formats and other concepts will make themselves...
by Justin Montgomery | Dec 22, 2009 | Digital Marketing Blog
Advances in the technology and methodology associated with digital marketing is having an increasingly profound effect on software-as-a-service (SaaS) providers. The concept of direct digital marketing in particular is proving to have a substantial impact on the...
by admin | Dec 20, 2009 | Casino Marketing
Jumping the Curve Guy Kawasaki (managing director of Garage Technology Ventures, an early-stage venture capital firm and a columnist for Entrepreneur Magazine and previously, he was an Apple Fellow at Apple Computer, Inc.) speaks of a concept called “jumping the...
by Mobile Marketer | Dec 14, 2009 | Digital Marketing Blog
Pinpointing potential purchasers with precision is not only a fun alliteration to repeat, it’s also the paramount goal of many of today’s largest and most successful mobile marketing companies. And as the growth of mobile advertising takes the industry to...
by Mobile Marketer | Dec 14, 2009 | Digital Marketing Blog
The growth of mobile marketing and the emergent popularity of mobile coupons have begun triggering a domino effect in the world of conventional advertising. The mobile coupon revolution, as it is quickly becoming known, is principally affecting the traditionalal print...
by Justin Montgomery | Dec 10, 2009 | Digital Marketing Blog
Cyber Monday is a big day for any marketer, but even more so for email marketers. Getting your message out just before consumers start a frenzy of Online shopping is key to being successful during the busiest e-commerce day of the year. This year proved troublesome...
by Jared Reitzin | Dec 10, 2009 | Digital Marketing Blog, Mobile Marketing, resources
Mountain High (mthigh.com) created a radio spot that is being played all over Los Angeles on radio stations such as the world-famous KROQ. A storm trooper, that’s what we call our employees, (note the name is taken from Star Wars, not WWII) heard the radio ad on...
