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Digital Strategy in the WII Era

by mobilestorm | Apr 18, 2008 | Advanced Digital Marketing, Digital Marketing Blog, General

If you ever watched the Jetsons, you may remember the machine that could make anything you wanted to eat. George, Jane, Judy or Elroy would walk up to the machine, say they wanted a sandwich, a beverage, or whatever their appetite desired at that moment- and it would...

Digital Coupons Help Brands Reach Thrifty Prospects

by Eydie Cubarrubia | Apr 17, 2008 | Advanced Digital Marketing, Mobile Marketing, Mobile Technology, Multi-Channel Marketing

The slowing economy might curtail consumer spending. But reduced spending itself can be inhibited if digital marketers have anything to do with it. Target marketing company ICOM says its recent survey shows that U.S. shoppers are more likely to use coupons now that a...

Outside The Inbox with Jared Reitzin: Episode 3

by Jared Reitzin | Apr 16, 2008 | Digital Marketing Blog, Outside The Inbox, Videos

This week on Episode 3 Jared talks about the Cuban people\’s new found freedom in the ability to purchase and use mobile phones, does a Ralph Nadar text message rap dissing presidential candidates Hillary, Barak and McCain, and discusses the phenomenally fast...

New Ways to Get Traffic

by Mobile Marketer | Apr 16, 2008 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing, Video Marketing

In the past we\’ve talked about some more traditional ways on how to get traffic to your site. Today, let\’s discuss some of the new ways to do this that have started to crop up over the past couple of years: Non-Text Traffic: This means traffic from...

Privacy and Internet Behavior Info Debate Continues-Even Among Marketers

by Eydie Cubarrubia | Apr 14, 2008 | Digital Marketing Best Practices, Digital Marketing Blog, Messaging Laws & Compliance

We\’re no closer to reconciling concerns about the use of online behavior data. Indeed, several things happened over the past week proving that marketers, controllers of Internet information, and consumers aren\’t likely to agree any time soon on the use...

SMS Not Just Bathroom Humor

by Eydie Cubarrubia | Apr 10, 2008 | Digital Marketing Blog, Mobile Marketing, Mobile Technology

When you gotta go, you gotta text. In order to combat vandalism in public bathrooms, Finland – the mobile-savviest country in the world – is turning to SMS. According to Helsingin Sanomat, Finland\’s largest newspaper, the Road Administration there...

Outside The Inbox: Video Edition: Second Edition

by Eydie Cubarrubia | Apr 9, 2008 | Digital Marketing Blog, General, Video Marketing

Be prepared to get schooled in the ways of the digital marketing industry The second episode of Outside The Inbox: Video Edition is now up and running: /videos/Outside-the-Inbox-Video-Edition-Episode-2-v119. This week, mobileStorm CEO Jared Reitzin talks about women...

Meet mobileStorm at AdTech 2008!

by mobilestorm | Apr 9, 2008 | Digital Marketing Blog, General

There’s a yellow brick road leading to the city by the bay this year. Droves of us will make the yearly pilgrimage to the Oz of the online world, AdTech 2008. Overnight, Moscone Center’s barren floors will magically transform into a pow-wow of who’s...
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