by Marwan Soghaier | Oct 27, 2009 | Digital Marketing Blog, General, Mobile Marketing, resources
Generating Casino Revenue with Mobile Marketing It’s that time of year, again, when the biggest names in the gaming world converge on Las Vegas for the Global Gaming Expo from November 17th – 19th and, you got it . . . we’ll be there. Casinos in...
by Jared Reitzin | Oct 19, 2009 | Digital Marketing Blog, Email Deliverability, Email Marketing Tips
I recently came across a great article on the future of deliverability. Quick overview: We all know that when a subscriber clicks the \”report as spam\” button, the ISP gets data to help them make decisions about what they want to do with a senders email...
by Jared Reitzin | Oct 14, 2009 | Case Studies, Digital Marketing Best Practices, Digital Marketing Blog, Email Deliverability, Email Marketing Tips
Read the full article here: http://www.marketingprofs.com/short-articles/1425/get-out-that-rake “Dog Whisperer” Cesar Millan had a problem. With an abysmal delivery rate of 81.29 percent, his email campaigns weren’t getting through to many of the...
by Marwan Soghaier | Sep 22, 2009 | Digital Marketing Blog, Email Marketing Tips, resources
You\’ve gotten a sales pitch from every e-mail marketer on the planet . . . but what should you really be looking for in an effective e-mail marketing campaign? Hear it from the experts on Jeremy\’s Desktop, Saturday, September 26, 2009 at 2pm PST. CEO and...
by Marwan Soghaier | Sep 10, 2009 | Digital Marketing Blog, Email Deliverability, Email Marketing Tips
We all know that reaching your audience with a relevant message and a targeted list is all you need to get results . . . Not! No one knows this better than the one person who knows more about dogs than dogs do. Cesar Millan learned the hard way, that email delivery is...
by Eydie Cubarrubia | Jun 29, 2009 | Digital Marketing Blog, Mobile Marketing, Mobile Technology
Before I started writing about messaging technology, I wasn’t sure what the phrase “short code” meant–even though I’d used them all the time as a consumer. So how can someone new to the space, even if (s)he is a seasoned vet of marketing,...
