by Mobile Marketer | Oct 21, 2013 | Digital Marketing Blog, Mobile Marketing, Smartphones, SMS
Incentives are becoming more and more popular with opt-in SMS marketing strategies. Why? They give a consumer a valuable reason to join a marketing list. There’s no law that says companies that use SMS marketing must provide an incentive to those who opt-in, but...
by Mobile Marketer | Oct 18, 2013 | Casino Marketing, Digital Marketing Blog, Email Marketing News, Messaging Laws & Compliance, Mobile Marketing, Mobile Technology, resources, Smartphones, SMS
The casino industry has been dealt a winning hand. mobileStorm Inc., a leading Communication Service Provider, has announced a new strategic partnership with Las Vegas marketing agency SK+G. For more than a decade, SK+G has provided strategic branding to leading...
by Jared Reitzin | Dec 10, 2009 | Digital Marketing Blog, Mobile Marketing, resources
Mountain High (mthigh.com) created a radio spot that is being played all over Los Angeles on radio stations such as the world-famous KROQ. A storm trooper, that’s what we call our employees, (note the name is taken from Star Wars, not WWII) heard the radio ad on...
by Mobile Marketer | Nov 18, 2009 | Digital Marketing Blog, Mobile Marketing
The British are coming! The British are coming! With their mobile coupons, that is. A new Juniper survey reveals the impressive growth of mobile coupons in the UK with an estimated three million Britons having already redeemed coupons through their mobile phone....
by Justin Montgomery | Nov 12, 2009 | Digital Marketing Blog, Mobile Marketing
Text-to-screen campaigns are an aspect of mobile marketing that seems to get overlooked all to often. Beyond the basic uses in sports stadiums, concerts and other large public venues, text-to-screen provides a method to interact with your audience on a very unique...
by Justin Montgomery | Nov 11, 2009 | Digital Marketing Blog, Mobile Marketing
In today’s economy, marketing budgets are being slashed across the board. Subsequently, marketers are having to re-think their strategies in terms of getting the most bang for their buck. In the old days, a shrinking marketing budget simply meant buying less of...
