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Local Search Marketing Strategies: Part 2

by Mobile Marketer | Feb 16, 2009 | Digital Marketing Blog, SEO, SEM, Online Marketing

This post continues my series on local search marketing strategies. First, let\’s revisit the importance of one\’s business name. Here\’s a hint: Your location might have some alternative names, like an abbreviation or nickname. You might want to use...

Text Gets To The Hearts Of Buyers

by mobilestorm | Feb 12, 2009 | Digital Marketing Blog, Mobile Marketing, Multi-Channel Marketing

I recently read a headline regarding how many people in Canada would rather \”hold their cell phone on Valentine\’s Day\” instead of a special person. Cell phones were the clear winner, at 56 percent! This solidifies the fact that the mobile holds a...

Overstock: SMS Can Boost Online Retailers

by Eydie Cubarrubia | Feb 11, 2009 | Digital Marketing Blog, Mobile Marketing, Mobile Technology

Today the news site Mobile Marketer interviewed mobileStorm sales director Elyse Rossler about Overstock.com using our platform for its beta SMS promotions campaign. It’s not just a boon for us, though. We’ve long believed that texting can boost sales for...

Local Search Marketing Strategies: Part 1

by Mobile Marketer | Feb 10, 2009 | Advanced Digital Marketing, SEO, SEM, Online Marketing

My previous blog post introduced a new series about local search marketing. Today we\’ll dig right in! Let\’s start with your business name. Does it say where you are located? If you operate nationwide or worldwide, it\’s not important, but what if...

Overstock.com Selects mobileStorm to Power SMS Marketing Beta Test

by mobilestorm | Feb 9, 2009 | company, Press

Major online discount retailer will extend promotions reach with SMS/text campaigns using the mobileStorm 4.0 Digital Marketing platform. Los Angeles, CA February 9, 2009 — mobileStorm, Inc. today announced that Overstock.com has chosen its digital marketing...

Email Remains Bare Necessity For Marketers

by Eydie Cubarrubia | Feb 5, 2009 | Digital Marketing Blog, Email Marketing News, Email Marketing Tips

A company’s first instinct during a recession is to reduce costs, and rightly so. The trick can be how to figure out what’s truly necessary, and what’s a luxury. Bankrupt bailout-recipient Wells Fargo’s Vegas blowout? Definitely a luxury....

Webinar For Entertainment Marketers: Mobile Coupons

by mobilestorm | Feb 5, 2009 | company, Press

Los Angeles, CA – February 5, 2009 mobilestorm, the premier provider of email and mobile marketing solutions, and iHollywood Forum, the leading producer of conferences and forums on digital and wireless entertainment, will present a mobile coupon webinar aimed...

Video Still Compelling For Marketers In 2009

by Eydie Cubarrubia | Feb 4, 2009 | Digital Marketing Blog, Video Marketing

Recent news about online video probably has marketers confused. Distill the mix of positive and negative facts, however, and you’ll boil down the truth: Online video is still important for marketers who want to entice consumers. It’s true that in the short...
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