by Mobile Marketer | Mar 17, 2010 | Digital Marketing Blog
It turns out there’s a reason why the age of the average mobile phone user continues to decline. While most mobile users may not realize it, their kids may very well be a bigger target of mobile marketing than they are. As if the plethora of Dora The Explorer...
by Justin Montgomery | Mar 17, 2010 | Digital Marketing Blog
If there’s one takeaway from this year’s South by Southwest Interactive, it’s that location-based mobile apps and social networks are coming on stronger than ever, with numerous launches and new services making their debut during the four day...
by Justin Montgomery | Mar 16, 2010 | Digital Marketing Blog
For evidence of mobile’s rampant growth and increasingly widespread use, look no further than the explosion in mobile search traffic over the last twenty-four month period. Google alone reports a five-fold increase in mobile search traffic. And according to Vic...
by Mobile Marketer | Mar 16, 2010 | Digital Marketing Blog
For evidence of mobile’s rampant growth and increasingly widespread use, look no further than the explosion in mobile search traffic over the last twenty-four month period. Google alone reports a five-fold increase in mobile search traffic. And according to Vic...
by Mobile Marketer | Mar 10, 2010 | Digital Marketing Blog
The scheduled April 3rd release of Apple’s iPad will, undoubtedly, usher in a new era for mobile marketing. With a revolutionary platform that seems destined to impact the ways in which we read, play games, and absorb myriad forms of content, the iPad and its...
by Mobile Marketer | Mar 9, 2010 | Digital Marketing Blog
As one of the most popular and effective tools in the arsenal of mobile marketing, mobile coupons have quickly resonated with consumers who are as tech-savvy as they are bargain-conscious. Unfortunately, one of the earliest and most pervasive complaints about mobile...
by Mobile Marketer | Mar 4, 2010 | Digital Marketing Blog
Using email to reach current and prospective customers is both a convenient marketing strategy and also a powerfully effective one. But successful email campaigns are often found wherever the best and most relevant email lists are also found. And, for many, obtaining...
by Mobile Marketer | Mar 3, 2010 | Digital Marketing Blog
It appears the roots of mobile marketing’s emergent power may run far deeper than many advertisers presently realize. Although myriad contemporary marketing gurus see mobile marketing as just an efficient and effective modern tool to reach consumers and,...
