by mobilestorm | Oct 15, 2007 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing Tips, Messaging Laws & Compliance
If you are an email marketer, whether using a service provider or an in-house solution, you\’ve no doubt heard the term email authentication lately. With spam and identity fraud via phishing and spoofing showing no end in sight, many Internet Service Providers...
by Eydie Cubarrubia | Oct 11, 2007 | Digital Marketing Blog, Mobile Marketing
We at mobileStorm are passionate about all the uses for permission-based email and SMS messaging. Applications range from public safety to mobile marketing, and can save lives as well as boost one\’s brand. But a new use has arisen, which even we couldn\’t...
by Mobile Marketer | Oct 10, 2007 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing
A Big List of Article, Newsletter, Ezine Submission Sites – continued… The first batch of links with submission guidelines was posted here: Newsletter Directories. Now more resources to explore: Impact Articles – Business, Marketing & Coaching...
by Eydie Cubarrubia | Oct 9, 2007 | Digital Marketing Blog, Mobile Marketing
At Digital Music Forum West in Hollywood, California last week, audience members were encouraged to ask panelists questions via SMS. A giant screen touted the short code to which a questioner should send a text message, and displayed the resultant queries for all to...
by mobilestorm | Oct 8, 2007 | Advanced Digital Marketing, Digital Marketing Blog
For over 10 years, the healthcare industry has been in the grips of dealing with the massive HIPAA Act, a set of rules so large and vast that it has only just now started to be truly implemented across all medical organizations. HIPAA stands for the Heath Insurance...
by Eydie Cubarrubia | Oct 5, 2007 | Digital Marketing Blog, Mobile Technology
Conventional wisdom is that LG\’s Voyager handset, to be sold exclusively by Verizon, is an iPhone me-too. And at first glance, the slick black case, colorful graphics, and touch interface do indeed look familiar to anyone who\’s been paying attention ever...
by Eydie Cubarrubia | Oct 4, 2007 | Advanced Digital Marketing, Digital Marketing Blog
While it\’s true that many adults use text messaging and hang out on MySpace, for the most part, evolutionary leaps in digital communications tend to be driven by the youth market. A global joint study by MTV, Nickelodeon, and Microsoft said that more than half...
by Jared Reitzin | Oct 3, 2007 | Digital Marketing Blog, Mobile Marketing
Mobile marketing if done right can be extremely effective. As our latest white paper \”SMS or Die\” points out a stat comparing responses rates of email, SMS and direct mail. Because of the personal nature of SMS, it really is true that you can see great...