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Best Practices Just Got More Important With Proposed New York Law

by Eydie Cubarrubia | Mar 24, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Messaging Laws & Compliance

We\’ve talked about behavioral targeting in the past – particularly about the worries that consumer advocates have about privacy. The issue underscores just how important other targeted marketing – particularly permission-based digital messaging...

mobileStorm at Search Engine Optimization Strategies Conference

by Ric Hattabaugh | Mar 23, 2008 | Digital Marketing Blog, Email Marketing News, General, SEO, SEM, Online Marketing

aka \”F.U.D. in N.Y.C.\” The saying is \”you learn something new every day.\” This week I can happily report that my rate of informational ingestion was significantly higher than that. But the gem for me wasn\’t in the factoids,...

Online Video For All Marketers Great And Small

by Eydie Cubarrubia | Mar 20, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Video Marketing

Regular readers probably saw mobileStorm CEO Jared Reitzin\’s video blog early this week, explaining our latest video services and endeavors. Talk about great timing! Some brand-new reports prove that Internet video is ready to move from the bedrooms of wannabe...

mobileStorm Helps NBA Connect With Fans

by Eydie Cubarrubia | Mar 19, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Multi-Channel Marketing

Thanks in part to mobileStorm, basketball fans can now receive phone calls from some of their favorite NBA stars. A new campaign on the NBA\’s site (www.nba.com/matchups) lets sports enthusiasts create \”Matchups\” between their favorite players....

PPC Advertising Basics – Part 2

by Mobile Marketer | Mar 19, 2008 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing

Last time we went over the basics of PPC and how it works in general. Today, we’re going to talk about some of the key components of PPC. Keywords: Choosing keywords that are relevant to your end goal will be one of the first things you will do. Most search engine...

PPC Advertising Basics – Part 2

by Mobile Marketer | Mar 19, 2008 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing

Last time we went over the basics of PPC and how it works in general. Today, we\’re going to talk about some of the key components of PPC. Keywords: Choosing keywords that are relevant to your end goal will be one of the first things you will do. Most search...

mobileStorm Partners With Tubemogul To Empower Video Broadcasting

by mobilestorm | Mar 18, 2008 | Press

New Service Creates Yet Another Option for Customers to Enhance Their Digital Marketing Tools Search Engines Strategies — New York City — March 18th, 2008 – mobileStorm Inc. (www.mobileStorm.com), a leading provider of digital marketing products and...

PPC Advertising Basics – Part 1

by Mobile Marketer | Mar 18, 2008 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing

Google boasts a democratic system for search engine marketing where any user, large or small, is given an equal chance to set their budget, begin bidding on keywords and win the targeted traffic they desire. But is it really that simple? No, it’s not. While anyone can...
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