New Service Creates Yet Another Option for Customers to Enhance Their Digital Marketing Tools
Search Engines Strategies — New York City — March 18th, 2008 – mobileStorm Inc. (www.mobileStorm.com), a leading provider of digital marketing products and services, today announced a partnership with online video analytics and distributor TubeMogul to enable clients to post their online videos to multiple sites simultaneously. The new service will give companies more options with their digital marketing strategies.
Clients of the Stun! digital marketing platform will be able to sign up for the service, at no charge, to upload and deploy their videos in one shot to up to 14 video sharing or social networking sites, including YouTube, MySpace and Daily Motion. Additional sites will be added throughout the year to increase the depth and breadth of their online video distribution.
\”TubeMogul is committed to leveraging our unique technology across as many distributions channels as possible,\” said Brett Wilson, co-founder and chief executive officer of TubeMogul.
The service not only includes distribution but also detailed analytics and trending on a per site basis, as well as aggregate statistics to give clients insight into the popularity and impact of their online videos. Viewership levels per site are also calculated; allowing companies to view spikes in traffic for better planning of future online video placement and marketing. Clients can also integrate their online video marketing into their Stun! email campaigns to notify and attract more viewers.
\”Internet video is hot and we are excited to offer this service to our clients,\” said Jared Reitzin, chief executive officer of mobileStorm. \”In fact, Accustream iMeda Research reported that views of user-generated video will grow to 34 billion total views by the end 2008. Our partnership with TubeMogul gives our customers a completely new form of communication in a very fast growing medium.\”
The TubeMogul partnership is just the latest example of how mobileStorm is embracing online video as a form of digital marketing. The company had previously announced the formation of mobileStorm Productions, which will produce many types of online videos, both short and long-form. Specific areas will include: product guides and walkthroughs, a weekly news program on the latest trends in digital marketing, case studies and client testimonials, and a series of entertaining commercials to promote various features and services that mobileStorm has to offer.
Current clients of the Stun! digital marketing platform can add online video distribution immediately at no cost. A Stun! account is required for new users to access the service. For more information go to www.mobilestorm.com or visit booth #2301 at the Search Engine Strategies conference for an in-person demo.
For nearly a decade mobileStorm has pioneered the concept of digital marketing. Having successfully delivered more than 2 billion+ messages on behalf of thousands of premier customers such as American Idol producers FremantleMedia, Qantas Airways, MGM Grand, Palms Casino, Carl\’s Jr., Squaw Valley Ski Resort and Horoscope.com, mobileStorm is at the forefront of the digital marketing revolution. The company provides a turnkey, hosted email and digital messaging platform backed by world-class support and expert digital marketing services. mobileStorm has created the most complete digital marketing solution available, enabling you to reach your customers via email, text (mobile) messaging, voice messaging or fax broadcast from a single provider.
TubeMogul is an online video analytics company serving producers large and small who need independent information about video performance on the Web’s top video sharing sites. TubeMogul’s analytic technology aggregates video-viewing data from a growing list of the top sharing sites to give content creators and owners improved understanding of when, where and how often videos are watched, track and compare what\’s hot and what\’s not, measure the impact of marketing campaigns, gather competitive intelligence, and share the data with colleagues. www.tubemogul.com