by Mobile Marketer | Mar 13, 2014 | Digital Marketing Blog, Email Marketing News, Mobile Marketing, SEO, SEM, Online Marketing
A recent study performed by Econsultancy and SEMPO was conducted with information gathered by over 400 marketing companies, agencies, and consultants, 73% of which are based in the US. The primary focus of the study was to determine how the increase in mobile web...
by Jared Reitzin | Oct 28, 2009 | SEO, SEM, Online Marketing
Behold the power of Google’s PageRank! We all want a 7 or 8. We know this will bring us more traffic and traffic is money. Google always tries to downplay their PageRank saying that their algorithms look at 200 different points of criteria in order to give your...
by Eydie Cubarrubia | Mar 16, 2009 | Digital Marketing Best Practices, Digital Marketing Blog, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing, SEO, SEM, Online Marketing, Video Marketing
Many have heard about Girl Scout Wild Freeborn. Her father tried to aid her lofty goal of selling 12,000 boxes of the organization’s famous cookies, by creating a YouTube ad and an online order form. The scheme was successful–until Girl Scouts of the USA...
by Mobile Marketer | Mar 10, 2009 | Advanced Digital Marketing, Digital Marketing Blog, Mobile Marketing, Mobile Technology, SEO, SEM, Online Marketing
Today\’s smartphones are affordable for almost anyone these days, as competing handset makers strive to make devices that offer better-than-ever Web-browsing experiences on cell phones. What if you suddenly need to look up a local business? With a smartphone, no...
by Mobile Marketer | Mar 3, 2009 | Digital Marketing Best Practices, Digital Marketing Blog, SEO, SEM, Online Marketing
Thanks to universal search, local business listings tend to rank higher than general websites in search engines, particularly in Google, the world\’s largest search engine. This is why it is so important that your local business is listed everywhere. Previously...
by Mobile Marketer | Feb 24, 2009 | Digital Marketing Best Practices, Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing, Video Marketing
Local traffic is always more targeted, and thus more likely to result in conversions. That is, consumers will more likely purchase what\’s being offered to them. Always remember that you have this great advantage over national (and thus non-locally-friendly)...