by mobilestorm | Jul 24, 2008 | Digital Marketing Best Practices, Digital Marketing Blog, Email Deliverability, Email Marketing Tips, Messaging Laws & Compliance, Newsletter Marketing
Recently the folks at Gmail announced via their blog that they have been working closely with PayPal and eBay in an attempt to reduce the number of phishing attacks and the associated collateral damage. By using industry email authentication technologies such as...
by mobilestorm | Jul 16, 2008 | Digital Marketing Best Practices, Digital Marketing Blog, Email Deliverability, Email Marketing Tips, Newsletter Marketing
Recently, I have been seeing a lot of email in which the sender uses lots of text and pictures to communicate the message. And when I say lots, I mean LOTS. I sometimes find myself having to scroll two and three pages to get to the end of the message. Nightclub and...
by mobilestorm | Jul 16, 2008 | Digital Marketing Best Practices, Digital Marketing Blog, Email Deliverability, Email Marketing Tips, Newsletter Marketing
Recently, I have been seeing a lot of email in which the sender uses lots of text and pictures to communicate the message. And when I say lots, I mean LOTS. I sometimes find myself having to scroll two and three pages to get to the end of the message. Nightclub and...
by Eydie Cubarrubia | Jul 10, 2008 | Digital Marketing Blog, Email Deliverability, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing
Furniture shoppers are responding brilliantly to messaging campaigns from the retail chain Broad River Furniture of Charlotte, N.C. and upstate South Carolina. And mobileStorm 4.0 gets part of the credit. Hey, we can\’t help but brag when ROI includes a whopping...
by mobilestorm | Jun 27, 2008 | Digital Marketing Blog, Email Marketing Tips
One of the major challenges of email marketing is creating an email that people read and understand once they open it. A good way to get on the right path to engaging your reader is following a few simple steps as part of your email creation process. Put your offer in...
by mobilestorm | Jun 23, 2008 | Digital Marketing Blog, Email Deliverability, Email Marketing Tips, Messaging Laws & Compliance, Mobile Technology
I\’m writing this from the sky as I fly over the Atlantic Ocean, on my way back from Heidelberg, Germany where I attended a MAAWG conference. I always enjoy going to MAAWG, not only because of the vast amount of socializing and networking that goes on, but also...
