by Steve Yeck | Dec 8, 2008 | Digital Marketing Blog, SEO, SEM, Online Marketing, Website Usability
In this installment of my Website Usability series, we will discover components and pages that can enrich your site and make it more user-friendly. Occasionally, you might have visited sites that were \”poor\” in terms of their components. So what was...
by Steve Yeck | Dec 4, 2008 | Digital Marketing Blog, Email Marketing Tips, Mobile Marketing, SEO, SEM, Online Marketing
It all started when Advertising Age reported on a speech by Ted McConnell, Proctor & Gamble’s manager of digital marketing innovation, and concluded that he was blasting targeted ads on social networks. According to Ad Age, McConnell said, “I have a...
by Steve Yeck | Dec 3, 2008 | Digital Marketing Blog, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing
Times are hard. As a marketer, racking your brain for fresh ideas going into 2009 is probably on top of your to-do list in December. I know it is for me. I received a CNN news alert yesterday, saying we\’ve officially been declared in a recession as of November...
by Steve Yeck | Dec 2, 2008 | Digital Marketing Blog, SEO, SEM, Online Marketing, Website Usability
When it comes to web content, some things are obvious: – It should be free from misspellings, grammar, or factual mistakes; – It should be easy to understand, interesting, and not boring. – It needs to be SEO-friendly. However, from the website...
by Steve Yeck | Dec 1, 2008 | Digital Marketing Blog, Email Marketing News, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing, SEO, SEM, Online Marketing
The Monday after Thanksgiving has become known as Cyber Monday, officially starting the online shopping season. It’s almost as well-known as Black Friday, the day after T-day that kicks off the bricks-and-mortar shopping countdown. No wonder that 80 percent of...
by Steve Yeck | Nov 27, 2008 | Digital Marketing Blog, General
If you’re reading this today, and you’re in the United States… what the heck! It’s Thanksgiving–time to take a break from work, count your blessings (that you’re still in business is a big one!), and gobble traditional foods of your...
by Steve Yeck | Nov 26, 2008 | Digital Marketing Blog, Mobile Marketing, SEO, SEM, Online Marketing
mobileStorm was among the first to proclaim that Google, the startup-turned-worldchanger whose motto is “Do No Evil,” was headed for a fall. (If you don’t remember, check out this episode of Outside The Inbox, part of a series of humorous videos...
by Steve Yeck | Nov 25, 2008 | Digital Marketing Blog, Mobile Marketing, Mobile Technology
Mobile marketers have something to be thankful for, even if they’re not celebrating the U.S. Thanksgiving holiday this week: The great growth of mobile coupons, as predicted by Juniper Research. The firm reports that by the year 2013, some 200 million...
