by Steve Yeck | May 26, 2010 | Digital Marketing Blog
It’s a “banner” year for mobile marketing – literally. Better than one-quarter of all US mobile web users have clicked a mobile ad. That’s a substantially impressive statistic that bodes well for the digital advertising industry, says ABI...
by Steve Yeck | May 26, 2010 | Digital Marketing Blog
While Apple has become synonymous with mobile marketing in light of the digital advertising-friendly mobile devices and platforms that the Cupertino-based company has introduced to the masses, Microsoft is said to be gearing up efforts of its own to become an ever...
by Steve Yeck | May 25, 2010 | Digital Marketing Blog
Video is one of the most engaging formats from a marketing standpoint, and while email marketers have still utilized video in their promotions, the true potential has yet to be realized- until now. The problem begins with email clients, which strip JavaScript and...
by Steve Yeck | May 24, 2010 | Digital Marketing Blog
Last year less than half a billion dollars were spent on mobile marketing and advertising. While still a substantial chunk of change, it’s nothing compared to the compound annual growth rate mobile marketing is likely to experience over the next five years....
by Steve Yeck | May 20, 2010 | Digital Marketing Blog
mobileStorm is blessed with awesome employees. Each and every day, a dedicated team of professionals ensure mobileStorm stays at the forefront of innovation, leadership and unmatched customer service. One such employee that continually goes above and beyond is Client...
by Steve Yeck | May 19, 2010 | Digital Marketing Blog
It’s a safe assumption that never before in the history of cell phones have mobile users been more comfortable with using their handsets as a veritable retail assistant. An recent online survey conducted by the Mobile Marketing Association asked 1,000 people how...
by Steve Yeck | May 18, 2010 | Digital Marketing Blog
According to Gartner, Inc., worldwide mobile gaming end-user revenue is predicted to surpass $5.6 billion in 2010. That represents a staggering 20% increase from 2009 revenue of $4.7 billion. Explaining why more and more mobile games and applications are sporting...
by Steve Yeck | May 18, 2010 | Digital Marketing Blog
Brands and consumers alike are flocking to mobile applications in droves, making it the latest buzz word in the mobile marketing ecosystem at the moment. While having a mobile app strategy will no doubt further the reach of any brand, it’s important to remember...
