by mobilestorm | Apr 13, 2007 | Digital Marketing Blog, Email Marketing News, Newsletter Marketing, SEO, SEM, Online Marketing
mobileStorm’s Internet Marketing Manager Shavkat Karimov has developed a new concept with SEO marketing, which combines SEO with the classic Russian problem solving formula – TRIZ. Dubbed SEOTRIZ, this methodology enables marketers to solve SEO tasks...
by Jared Reitzin | Apr 11, 2007 | Digital Marketing Blog, Multi-Channel Marketing
As a marketer, you’ve probably heard the term multi-channel or multi-modal marketing. It is the process of using more than one communication channel, such as email, SMS, voice, fax, RSS, direct mail, etc. to create a more comprehensive marketing campaign....
by Mobile Marketer | Apr 6, 2007 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing
In my last entry, I helped you select your newsletter’s keywords. Now, we need to take a step back and look your newsletter piece by piece in terms of how to optimize it. Today, we’ll talk about your newsletter’s Web address We’ll have to get a...
by Jared Reitzin | Apr 3, 2007 | Digital Marketing Blog, Messaging Laws & Compliance, Mobile Marketing, Multi-Channel Marketing
Picture this. You are walking down the street on a hot summer day and all of a sudden your cell phone starts buzzing. There is a message from [697289] aka MYSBUX. You open up the message and it says: “Hey {insert your name here} it’s Becky from Starbucks,...
by Mobile Marketer | Mar 22, 2007 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing
The most important part in all of your email newsletter marketing activities is choosing the right keywords for it. Keywords are the terms or phrases your target readers would search for to find information you are writing about in your newsletter. To get started,...
by Mobile Marketer | Mar 19, 2007 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing
This is important. Newsletter page optimization is critical when trying to improve your search rankings. It will allow you to appear towards the top of the list whenever someone actually could use your email newsletter. It’s not a random ad or a pitch that is...
by Mobile Marketer | Mar 13, 2007 | Newsletter Marketing, resources, SEO, SEM, Online Marketing
Before we get started, I’m assuming you already have created an email newsletter. If not, go off, write something, then come back to this article. For the rest of you, OK here we go. So, you want to market your email newsletter in order to gain readership as...
by Jared Reitzin | Mar 13, 2007 | Digital Marketing Blog, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing
A cell phone is the one device you have on you at all times. When you leave home with out it, you turn right back around to retrieve it no matter how far away you are. For some people, it’s truly become an extension of the body. It’s also incredibly...