by Steve Yeck | Apr 10, 2008 | Digital Marketing Blog, Mobile Marketing, Mobile Technology
When you gotta go, you gotta text. In order to combat vandalism in public bathrooms, Finland – the mobile-savviest country in the world – is turning to SMS. According to Helsingin Sanomat, Finland\’s largest newspaper, the Road Administration there...
by Steve Yeck | Apr 9, 2008 | Digital Marketing Blog, General, Video Marketing
Be prepared to get schooled in the ways of the digital marketing industry The second episode of Outside The Inbox: Video Edition is now up and running: /videos/Outside-the-Inbox-Video-Edition-Episode-2-v119. This week, mobileStorm CEO Jared Reitzin talks about women...
by Steve Yeck | Apr 9, 2008 | Digital Marketing Blog, General
There’s a yellow brick road leading to the city by the bay this year. Droves of us will make the yearly pilgrimage to the Oz of the online world, AdTech 2008. Overnight, Moscone Center’s barren floors will magically transform into a pow-wow of who’s...
by Steve Yeck | Apr 8, 2008 | Digital Marketing Blog, Outside The Inbox, Videos
This week on Outside the Inbox, Jared talks about gender statistics on the Internet, new behavioral targeting legislation in New York, and major SMS spam in China. [vimeo]http://www.vimeo.com/5962406[/vimeo]
by Steve Yeck | Apr 8, 2008 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing
Last week we covered the first few things on what not to do in SEO. Now let\’s continue the discussion with some more Don\’ts when it comes to SEO: Don\’t use \”Doorways\” – Doorways are pages that do not have meaningful or useful...
by Steve Yeck | Apr 7, 2008 | Digital Marketing Blog, Interviews, Videos
mobileStorm CEO Jared Reitzin interviewed by Bnet.tv in Las Vegas at CES 2008. Jared talks about mobileStorm\’s new deal with Fremantle producer American Idol and the future of the company. [vimeo]http://vimeo.com/6037386[/vimeo]
by Steve Yeck | Apr 7, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing News, Multi-Channel Marketing
Can we look forward to East-West battles fought in cyberspace? Never mind MySpace and Facebook. Some major mainstream acts are creating their own social networks – in what is actually a savvy way to better control their digital marketing. At first, I kind of...
by Steve Yeck | Apr 3, 2008 | Digital Marketing Blog, Interviews, Videos
mobileStorm Jared Reitzin is interviewed by Bnet TV at CTIA Wireless 2008. Mr. Reitzin discusses mobileStorm and the future of his company. [vimeo]http://vimeo.com/6038760[/vimeo]