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From MAAWG Experts\’ Lips To Your Ears

by mobilestorm | Jun 23, 2008 | Digital Marketing Blog, Email Deliverability, Email Marketing Tips, Messaging Laws & Compliance, Mobile Technology

I\’m writing this from the sky as I fly over the Atlantic Ocean, on my way back from Heidelberg, Germany where I attended a MAAWG conference. I always enjoy going to MAAWG, not only because of the vast amount of socializing and networking that goes on, but also...

Developing Video Content for Web, Part 2: Lighting

by mobilestorm | Jun 20, 2008 | Digital Marketing Blog, Video Marketing

James Thurber said it best: \”There are two kinds of light – the glow that illuminates, and the glare that obscures.\” I don\’t think it could be summed up better, especially from a man who was partially blind. Continuing from my previous...

All Marketers Should Become “Kidd Video”*

by Eydie Cubarrubia | Jun 19, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Email Deliverability, Multi-Channel Marketing, Video Marketing

It\’s only been three months since mobileStorm started offering digital video distribution – and using our own service to disseminate mobileStorm\’s marketing news/comedy show. Already our product release and own leap into online video marketing...

How to Actually Find Stuff on the ‘Net

by Mobile Marketer | Jun 18, 2008 | Digital Marketing Blog, General, SEO, SEM, Online Marketing

I\’ve been asked from time to time about how I find certain information on the web – information that others struggle to discover. So I\’ve decided to share some tips on how to be a better searcher and actually find what you are looking for. This...

Mobile Coupons Give SMBs, Corporations The Edge

by Eydie Cubarrubia | Jun 17, 2008 | Digital Marketing Blog, Mobile Marketing, Mobile Technology

mobileStorm\’s new premium service, Coupon Management (launching Friday) couldn\’t have come at a better time. As national brands start using a national mobile ad platform, SMBs can use our service to compete with them. Last week there was much ado as...

mobileStorm Releases the Next Generation of Flagship Product

by mobilestorm | Jun 17, 2008 | Press

mobileStorm 4.0 provides companies with an unprecedented 6 different communication channels LOS ANGELES, June 17, 2008 – mobileStorm Inc., (www.mobilestorm.com) a leading provider of digital marketing solutions and services, today announced the launch of the...

IP or not to IP – Dedicated vs. Shared IPs

by mobilestorm | Jun 16, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing Tips

Maintaining consistent email delivery can be a very tricky thing. Sometimes, even if you are following best practices such as proper email collection, removing bounces and generally being a \”good\” sender, your delivery can degrade over time. Once this...

SMS, Email Still Best Way To Reach iPhone Users

by Eydie Cubarrubia | Jun 13, 2008 | Digital Marketing Blog, Mobile Marketing, Mobile Technology

All right, time for my take on the latest iPhone announcements. The big lesson: SMS and email will remain most important for those who want to reach iPhone-using consumers. At first glance, you might think, \”No, Web ads will reach iPhone users best.\” A...
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