by Mobile Marketer | Feb 26, 2014 | Digital Marketing Blog, Mobile Marketing, Mobile Technology, Smartphones
Gartner this week published a new report identifying key mobile technologies and capabilities for 2015 and 2016 that could have a profound impact on a variety of industries, including mobile marketing. Organizations wishing to unlock the full potential of mobility...
by Mobile Marketer | Feb 25, 2014 | Digital Marketing Blog, Mobile Technology, Smartphones, SMS
The trade show circuit in the United States and abroad is huge, with millions of people attending every year. At some of the bigger shows, announcing the day’s events can be difficult and, in some cases, a nearly impossible task. With things like keynote speeches,...
by Mobile Marketer | Feb 20, 2014 | Digital Marketing Blog, Mobile Marketing, Mobile Technology, Multi-Channel Marketing, Smartphones, Social Media, Video Marketing
Findings presented in the new Citrix Mobile Analytics Report indicate that mobile advertisements now reach an audience almost double that reached in 2013. Moving forward, Citrix projects dramatic growth in the number of subscribers touched by video ads and the data...
by Mobile Marketer | Feb 13, 2014 | Digital Marketing Blog, Mobile Marketing, Mobile Technology, Smartphones, SMS
Today across the United Arab Emirates (UAE), mobile is used to provide more services than anyone could have anticipated only five short years ago. From SMS alerts and mobile marketing, to QR codes and mobile banking platforms, mobile is now used for everything and to...
by Mobile Marketer | Feb 6, 2014 | Digital Marketing Blog, Mobile Technology, Smartphones
If you’re in the United Kingdom, there is an excellent possibility that the next person you spot using their smartphone to scan a QR code will be a man. According to the most recent data from comScore, among mobile phone users in Great Britain, 63% scanning QR codes...
by Mobile Marketer | Jan 20, 2014 | Digital Marketing Blog, Mobile Marketing, Mobile Technology, Smartphones
Two weeks ago, Biz Stone introduced Jelly, a mobile app for iOS and Android that serves as an image-centric Q&A platform for socially connected mobile users. “Using Jelly is kinda like using a conventional search engine in that you ask it stuff and it returns...
