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First mobileStorm Employee Takes Dedication Challenge, Tattoos Logo On Wrist

by Justin Montgomery | Mar 23, 2010 | Digital Marketing Blog

Within days of offering to pay a $1,000 bonus to any employee willing to brand themselves with mobileStorm’s tornado logo, CEO Jared Reitzin is already being forced to pay up. Roxanne Brown, a mobileStorm Customer Satisfaction Rep, took the plunge last weekend...

Mobile Marketing Takes To The Open Road

by Mobile Marketer | Mar 23, 2010 | Digital Marketing Blog

The olden days of road travel conjure images of Chevy Chase as the Griswold family patriarch loading up the family station wagon and relying on trusty road maps and travel guides to direct a safe course to the ultimate summer vacation destination. The modern Griswold,...

mobileStorm CEO Offers Employees $1,000 Bonus for Tornado Tattoo

by Justin Montgomery | Mar 18, 2010 | Digital Marketing Blog

In an attempt to spur hardcore company spirit, Jared Reitzin, CEO of mobileStorm, announced a unique bonus offer for employees willing to prove long-lasting dedication to their employer by tattooing the company’s logo on a visible part of their body. In a show...

Email Marketing “Census” Indicates Need For Advanced Campaign Planning

by Justin Montgomery | Mar 18, 2010 | Digital Marketing Blog

A new survey published by Econsultancy and Adestra has found a majority of email marketers are yet to incorporate new-age methods and practices into their campaigns, relying instead on legacy methods that are increasingly becoming less effective. The survey, titled...

Mobile Marketing Continues To Target Kids, Future Mobile Users

by Mobile Marketer | Mar 17, 2010 | Digital Marketing Blog

It turns out there’s a reason why the age of the average mobile phone user continues to decline. While most mobile users may not realize it, their kids may very well be a bigger target of mobile marketing than they are. As if the plethora of Dora The Explorer...

Mobile Location Apps Take Spotlight At SXSWi

by Justin Montgomery | Mar 17, 2010 | Digital Marketing Blog

If there’s one takeaway from this year’s South by Southwest Interactive, it’s that location-based mobile apps and social networks are coming on stronger than ever, with numerous launches and new services making their debut during the four day...
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