by mobilestorm | Mar 5, 2009 | Digital Marketing Blog, Mobile Marketing, Mobile Technology
Recently our CEO has given a number of webinars on mobile coupons. All this brought something to mind–or stomach, I should say–as I was thinking of what to have for dinner last night: Restaurant coupons. In a down economy it\’s not hard to believe...
by Eydie Cubarrubia | Feb 11, 2009 | Digital Marketing Blog, Mobile Marketing, Mobile Technology
Today the news site Mobile Marketer interviewed mobileStorm sales director Elyse Rossler about Overstock.com using our platform for its beta SMS promotions campaign. It’s not just a boon for us, though. We’ve long believed that texting can boost sales for...
by Eydie Cubarrubia | Jan 29, 2009 | Digital Marketing Best Practices, Digital Marketing Blog, Mobile Marketing, Mobile Technology
As U.S. President Barack Obama was inaugurated this month, his promises for “change” echoed in media coverage nonstop. Mobile marketers, though, have actually seen President Obama usher in change for their industry. The former Illinois senator hit the...
by Eydie Cubarrubia | Nov 25, 2008 | Digital Marketing Blog, Mobile Marketing, Mobile Technology
Mobile marketers have something to be thankful for, even if they’re not celebrating the U.S. Thanksgiving holiday this week: The great growth of mobile coupons, as predicted by Juniper Research. The firm reports that by the year 2013, some 200 million...
by mobilestorm | Nov 19, 2008 | Digital Marketing Blog, Mobile Marketing, Mobile Technology
Last week our CEO, Jared Reitzin, wrote a guest column for Mobile Marketing Watch about the current state of short code provisioning. For those of you familiar with the process, you know it is relatively \”antiquated,\” as Jared says, and pretty...
by Eydie Cubarrubia | Nov 17, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Mobile Marketing, Mobile Technology
Wouldn’t you know it: The same day of mobileStorm’s free webinar on mobile coupons last week, I saw a Harris Interactive study that emphasized the importance of coupons this holiday season. The study found that 89 percent of online adults think...