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Getting the Word Out Quickly in Emergency Situations

by mobilestorm | Apr 24, 2007 | Digital Marketing Blog, Messaging Laws & Compliance, Mobile Marketing

The recent tragic events on the Virginia Tech campus showed both how far we’ve come in terms of using technology to disseminate information to a large group of people quickly, and how far we still need to go. While it’s admirable that Virginia Tech used...

Get ready for location based services!

by Jared Reitzin | Apr 3, 2007 | Digital Marketing Blog, Messaging Laws & Compliance, Mobile Marketing, Multi-Channel Marketing

Picture this. You are walking down the street on a hot summer day and all of a sudden your cell phone starts buzzing. There is a message from [697289] aka MYSBUX. You open up the message and it says: “Hey {insert your name here} it’s Becky from Starbucks,...

How important is a cell phone number?

by Jared Reitzin | Mar 13, 2007 | Digital Marketing Blog, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing

A cell phone is the one device you have on you at all times. When you leave home with out it, you turn right back around to retrieve it no matter how far away you are. For some people, it’s truly become an extension of the body. It’s also incredibly...
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