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The Elephant is Officially in the Room

by mobilestorm | Dec 3, 2008 | Digital Marketing Blog, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing

Times are hard. As a marketer, racking your brain for fresh ideas going into 2009 is probably on top of your to-do list in December. I know it is for me. I received a CNN news alert yesterday, saying we\’ve officially been declared in a recession as of November...

Ready For Cyber Monday?

by Eydie Cubarrubia | Dec 1, 2008 | Digital Marketing Blog, Email Marketing News, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing, SEO, SEM, Online Marketing

The Monday after Thanksgiving has become known as Cyber Monday, officially starting the online shopping season. It’s almost as well-known as Black Friday, the day after T-day that kicks off the bricks-and-mortar shopping countdown. No wonder that 80 percent of...

New Administration Already Affecting SMS Change

by Eydie Cubarrubia | Nov 11, 2008 | Digital Marketing Blog, Email Marketing Tips, Mobile Marketing, Mobile Technology

I’d been expecting it Ever since I first told wrote about the presidential candidates’ digital promotions campaigns–including the now President-elect Barack Obama’s savvy use of texting–I’ve anticipated increased adoption of digital...

Marketing Copy No Place For Identity Crisis

by Eydie Cubarrubia | Oct 30, 2008 | Digital Marketing Blog, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing, Newsletter Marketing, SEO, SEM, Online Marketing

I’m a maaan, baby! At least, in my writing I am. The other day I came across an application called Gender Genie, which allegedy can suss out if a writer is male or female by studying a piece of writing . I tested several of my own samples, from this blog and...

Marketers Will Have Them At Hello

by Eydie Cubarrubia | Oct 7, 2008 | Digital Marketing Best Practices, Digital Marketing Blog, Email Marketing Tips, Multi-Channel Marketing, SEO, SEM, Online Marketing

When I added a burgeoning rock band to my MySpace friends list recently, I got a pleasant surprise: A personal “thank you” that was a bit more than the usual “thanks for the add” that litters MySpaces. Though I already liked the group, this...

Interview Marketing: Not Just For Aging Journos Trying To Stay Relevant

by Mobile Marketer | Oct 1, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing Tips, General, SEO, SEM, Online Marketing

Interview marketing is more than a self-branding tool  used by the likes of Barbara Walters. It  is a powerful strategy that gives you free quality content and free quality links. If done right it, might place your site into top rankings without much effort. Interview...
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