by Jared Reitzen | Oct 16, 2007 | Digital Marketing Blog, Email Marketing Tips
MAAWG may sound like another boring technology acronym or a character out of a 70’s B film, but the Messaging Anti-Abuse Working Group—which held its conference last week in Washington, D.C.—is an important organization that brings together leaders from all aspects of...
by mobilestorm | Oct 15, 2007 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing Tips, Messaging Laws & Compliance
If you are an email marketer, whether using a service provider or an in-house solution, you\’ve no doubt heard the term email authentication lately. With spam and identity fraud via phishing and spoofing showing no end in sight, many Internet Service Providers...
by Eydie Cubarrubia | Sep 6, 2007 | Digital Marketing Blog, Email Marketing Tips, Mobile Marketing
Everyone’s twittering about Apple’s unveiling of the iPod Touch, a new music player that’s kind of like a pocket PC. Or, if you will, an iPhone without the phoning capabilities. (Check out the news here.) The big thing about this gadget is that it...
by mobilestorm | Sep 5, 2007 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing
This has been a truly cruel summer for Hollywood celebrities. Dubbed recently by Entertainment Weekly as the \”summer of scandal\”, we\’ve witnessed a staggering number of celebs take their respective falls from grace. From Brittney to Paris to most...
by Eydie Cubarrubia | Aug 27, 2007 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing Tips, Multi-Channel Marketing
There’s been a lot of excitement lately about the amping-up of online advertising. Many believe that behaviorally-targeted ads ensure that brands will grab consumers’ interests; most recently the social networking site Facebook announced that it would...
by Jared Reitzin | Aug 16, 2007 | Digital Marketing Blog, Email Marketing Tips
Pay Per Click in Emails? All hail Google AdSense! Well, at least on the web, where Google has paid out millions of dollars to publishers, website owners and content creators. Not only are the big sites like MySpace cashing in on AdSense but so are bloggers like gossip...
