by Steve Yeck | Dec 10, 2007 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing News, Messaging Laws & Compliance, Mobile Marketing, Multi-Channel Marketing
2007 was a watershed year in digital marketing. From mobile marketing finally starting to see some traction to increasingly strict email regulations, there were no shortage of things for a digital marketer to keep busy. Here are my top 7 for 2007 (in no particular...
by Steve Yeck | Oct 30, 2007 | Digital Marketing Blog, Email Marketing News
Dailymotion blogged video mobileStorm Announces Funding Video sent by mobilestorm mobileStorm CEO Jared Reitzin talks about recieving funding from venture firm eonBusiness October 30th 2007
by Steve Yeck | Sep 27, 2007 | Digital Marketing Blog, Email Marketing News
Baseball, fashion, and digital marketing collided Wednesday after designer Marc Ecko announced the results of his contest regarding the fate of Barry Bonds\’ 756th home run ball. And the decision: Brand It. Mr. Ecko, who purchased the ball for $752,467 from the...
by Steve Yeck | Aug 23, 2007 | Digital Marketing Blog, Email Marketing News, Mobile Marketing, Multi-Channel Marketing
The next major U.S. election is a biggie, and you can’t blame candidates from bolting the gate quickly and using the most cutting-edge ways to contact would-be supporters. But enthusiasm aside, there’s no excuse for poor use of communications technology in...
by Steve Yeck | Aug 8, 2007 | Digital Marketing Best Practices, Digital Marketing Blog, Email Marketing News, Email Marketing Tips
Consumers appreciate marketing that makes their lives easier and gives them ultimate control. The Retail Email Subscription Benchmark Study, put out today by the Email Experience Council and Direct Marketing Association, trumpets the success of commercial email...
by Steve Yeck | May 15, 2007 | Digital Marketing Blog, Email Marketing News, Multi-Channel Marketing
Channel marketing is vital to any business looking to extend its reach but can mean a lot of different things depending upon how it’s being used. In the digital marketing industry, a channel is a form of communication such as email, sms, voice, fax, rss etc.....