by Eydie Cubarrubia | Mar 24, 2009 | Digital Marketing Blog, Email Marketing News, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing
Seventy-four percent of the world’s digital messages were sent via mobile in January 2009, says TNS Global. Said TNS’ Sam Curtis, “As mobile devices slowly take away usage share from fixed services in developed markets, in emerging markets consumers...
by Eydie Cubarrubia | Mar 20, 2009 | Digital Marketing Best Practices, Digital Marketing Blog, Email Marketing News, Email Marketing Tips
Finally, those folks at Google are earning their free lunches. Today the tech company announced that its Gmail service now has an Undo Send button that lets people stop an email message. Handy for when you wrote that angry rant just to blow off steam, not to actually...
by Eydie Cubarrubia | Mar 12, 2009 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing News, Email Marketing Tips
Some marketers have only recently realized the importance of email. Others think it\’s old hat. But true forward-thinkers are already taking their campaigns to the next level. A business blogger at the Sydney Morning Herald points out a particular email...
by Eydie Cubarrubia | Feb 5, 2009 | Digital Marketing Blog, Email Marketing News, Email Marketing Tips
A company’s first instinct during a recession is to reduce costs, and rightly so. The trick can be how to figure out what’s truly necessary, and what’s a luxury. Bankrupt bailout-recipient Wells Fargo’s Vegas blowout? Definitely a luxury....
by Eydie Cubarrubia | Dec 1, 2008 | Digital Marketing Blog, Email Marketing News, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing, SEO, SEM, Online Marketing
The Monday after Thanksgiving has become known as Cyber Monday, officially starting the online shopping season. It’s almost as well-known as Black Friday, the day after T-day that kicks off the bricks-and-mortar shopping countdown. No wonder that 80 percent of...
by Eydie Cubarrubia | Nov 6, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Email Deliverability, Email Marketing News
While the world watched U.S. citizens’ votes with a careful eye on Tuesday, the Federal Communications Commission voted unanimously on something pretty important too: It decided to allow the unlicensed use of the white space television spectrum. This means that...