by Eydie Cubarrubia | Jun 25, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Mobile Marketing, Mobile Technology
During Macworld 2007, filmmaker Kevin Smith gave a well-attended speech in which he related Apple to his own screenwriting; apparently the Mac was the user-friendliest computer alternative to his trusty Smith-Corona. Mr. Smith also noted the big news of that day,...
by Eydie Cubarrubia | Jun 19, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Email Deliverability, Multi-Channel Marketing, Video Marketing
It\’s only been three months since mobileStorm started offering digital video distribution – and using our own service to disseminate mobileStorm\’s marketing news/comedy show. Already our product release and own leap into online video marketing...
by Eydie Cubarrubia | Jun 17, 2008 | Digital Marketing Blog, Mobile Marketing, Mobile Technology
mobileStorm\’s new premium service, Coupon Management (launching Friday) couldn\’t have come at a better time. As national brands start using a national mobile ad platform, SMBs can use our service to compete with them. Last week there was much ado as...
by Eydie Cubarrubia | Jun 13, 2008 | Digital Marketing Blog, Mobile Marketing, Mobile Technology
All right, time for my take on the latest iPhone announcements. The big lesson: SMS and email will remain most important for those who want to reach iPhone-using consumers. At first glance, you might think, \”No, Web ads will reach iPhone users best.\” A...
by Eydie Cubarrubia | Jun 10, 2008 | Digital Marketing Blog, Mobile Marketing
It took several years, but SMS – \”text messaging\” to the layperson – has finally become mainstream here in the U.S. And with wide adoption among consumers have come an increasing number of mobile marketing campaigns. However, marketers...
