by Mobile Marketer | Aug 11, 2010 | Digital Marketing Blog
Based on the latest data collected and presented by Chetan Sharma Consulting, the U.S. mobile data market expanded by 6 percent quarter-over-quarter in the second quarter of 2010. The translation into revenue is $13.2 billion, which amount to a substantial 22 percent...
by Justin Montgomery | Aug 9, 2010 | Digital Marketing Blog
A group of well-known nonprofit organizations have banned together to submit a letter to the FCC explaining the problems and barriers facing the use of SMS to further their cause. The move mimics that of the Mobile Internet Content Coalition (MICC) — of which...
by Mobile Marketer | Aug 5, 2010 | Digital Marketing Blog
Soon the television advertisers of the world may be more concerned with the eyes watching on the mobile screen instead of the TV screen. As more and more evidence emerges to suggest the explosion in popularity of live TV streaming to our mobile devices, the millions...
by Mobile Marketer | Aug 4, 2010 | Digital Marketing Blog
Looking to move past email and social networking in your new mobile marketing strategy? Not so fast. These oldies but goodies remain major players in mobile. According to new research published by the Nielsen Company, email still accounts for better than 41 percent of...
by Justin Montgomery | Aug 3, 2010 | Digital Marketing Blog
We at mobileStorm are blessed to live and work in the best country in the world, and we show that by taking pride in our patriotic responsibilities. As such, we make sure to raise the flag before work begins each day…...
by Justin Montgomery | Aug 2, 2010 | Digital Marketing Blog
The concept of mainstream mobile commerce options have been promised for a long time now, but it’s long been thought that the major wireless carriers would have to somehow ban together to make the concept a reality. That day is rapidly approaching. Bloomberg is...
by Justin Montgomery | Jul 29, 2010 | Digital Marketing Blog
Email has long been considered a primary tool for customer retention, but it\’s actually an equally powerful tool for lead generation as well. Beyond cultivating new leads from your existing email database, strategic placement of calls-to-action for email...
by Justin Montgomery | Jul 29, 2010 | Digital Marketing Blog
The nature of SMS as a mobile response mechanism lends itself perfectly to lead generation, but doing so effectively requires careful consideration, detailed planning, a dose of creativity and strict adherence to best practices and privacy-based regulation. The key to...
