by mobilestorm | Feb 12, 2009 | Digital Marketing Blog, Mobile Marketing, Multi-Channel Marketing
I recently read a headline regarding how many people in Canada would rather \”hold their cell phone on Valentine\’s Day\” instead of a special person. Cell phones were the clear winner, at 56 percent! This solidifies the fact that the mobile holds a...
by Eydie Cubarrubia | Jan 6, 2009 | Digital Marketing Blog, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing
Recently the Detroit Free Press announced that it’s going to cut print editions and focus on its digital offerings. The reaction in the stagnant newspaper industry (which I know well, having spent more than a decade in it) was shock. The reaction among...
by mobilestorm | Dec 30, 2008 | Advanced Digital Marketing, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing
We\’ve all heard the dire predictions of what 2009 will mean to marketers and make no mistake about it, the news isn\’t great. I won\’t bother with a rehash of what others have reported because, quite frankly, it\’s too depressing to do so....
by mobilestorm | Dec 3, 2008 | Digital Marketing Blog, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing
Times are hard. As a marketer, racking your brain for fresh ideas going into 2009 is probably on top of your to-do list in December. I know it is for me. I received a CNN news alert yesterday, saying we\’ve officially been declared in a recession as of November...
by Eydie Cubarrubia | Dec 1, 2008 | Digital Marketing Blog, Email Marketing News, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing, SEO, SEM, Online Marketing
The Monday after Thanksgiving has become known as Cyber Monday, officially starting the online shopping season. It’s almost as well-known as Black Friday, the day after T-day that kicks off the bricks-and-mortar shopping countdown. No wonder that 80 percent of...
by Eydie Cubarrubia | Nov 20, 2008 | Digital Marketing Blog, Multi-Channel Marketing, SEO, SEM, Online Marketing
Grumpy British chef Gordon Ramsey is never kind to the restaurants he’s sent to save. One constant theme is his railing against complex food. Time and again, he shouts that simple is best. That adage could probably apply to messaging, marketing and otherwise....
