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Can analytics applied to everyday email increase efficiency?

by mobilestorm | May 9, 2008 | Digital Marketing Blog, Email Marketing News, General

As I was skimming through technology articles this week, I noticed a company that has put what seems to be a new twist on email. But unlike a subject I am typically familiar with, email marketing, this product hits a different topic regarding business email. For those...

In Pursuit of Conversion-Landing Page Design for Email Campaigns

by mobilestorm | May 2, 2008 | Digital Marketing Blog, Email Marketing Tips, General

Have you ever thrown a successful dinner party where you didn\’t prepare some appetizers and refreshments in advance? Imagine sending out an invite for a party and not having any ready for when your guests arrive. Instead you greet your guests at the door saying...

Newpaper’s Decision Good For All Marketers

by Eydie Cubarrubia | May 1, 2008 | Digital Marketing Blog, General, Multi-Channel Marketing

But what to wrap fish in now? A newspaper in Wisconsin has become online-only, getting rid of print early this week. As both a former journalist and a digital marketing evangelist, I\’m positive the decision serves not just newspaper readers, but the...

The 411 On SMS Abbreviations: What Mrktrs Nd 2Know

by Eydie Cubarrubia | Apr 28, 2008 | Digital Marketing Blog, General, Mobile Marketing

Recently as I was buying a new pair of cross-trainers at a mall sporting goods shop, one of the cashiers started having problems with her register tape. She paused, then exclaimed: \”Oh. Em. Gee!\” Translation: OMG. Translation of that: Oh. My. God! And...

Digital Strategy in the WII Era

by mobilestorm | Apr 18, 2008 | Advanced Digital Marketing, Digital Marketing Blog, General

If you ever watched the Jetsons, you may remember the machine that could make anything you wanted to eat. George, Jane, Judy or Elroy would walk up to the machine, say they wanted a sandwich, a beverage, or whatever their appetite desired at that moment- and it would...

Outside The Inbox: Video Edition: Second Edition

by Eydie Cubarrubia | Apr 9, 2008 | Digital Marketing Blog, General, Video Marketing

Be prepared to get schooled in the ways of the digital marketing industry The second episode of Outside The Inbox: Video Edition is now up and running: /videos/Outside-the-Inbox-Video-Edition-Episode-2-v119. This week, mobileStorm CEO Jared Reitzin talks about women...
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