by Eydie Cubarrubia | Aug 15, 2007 | Advanced Digital Marketing, Digital Marketing Blog, Mobile Marketing
Every so often a new buzzword shakes up the mass communications biz, with digital marketers eager to cash in. Podcasting was the term of 2004; social networking, of 2005; vlogs, of 2006. Social networking has made a comeback as the hot sector of the year, thanks in...
by mobilestorm | Aug 8, 2007 | Advanced Digital Marketing, Digital Marketing Best Practices, Digital Marketing Blog, Email Marketing Tips
Since its launch in 1999, Research in Motion\’s BlackBerry device has become the defacto option for busy professionals seeking a mobile email option. With a user base of just over 8 million subscribers, it\’s not exactly a mass medium but is a very...
by mobilestorm | Jun 19, 2007 | Advanced Digital Marketing, Digital Marketing Blog
On June 29th, Apple will release the long awaited iPhone. While the initial demand has been significant, its debut is even more important to the future of mobile marketing. This is because the iPhone not only comes with voice and text messaging but also built-in...
by mobilestorm | May 29, 2007 | Advanced Digital Marketing, Digital Marketing Blog, Multi-Channel Marketing
Advanced Digital Marketing – Email vs. RSS – What Works and What Doesn’t? In this week’s Advanced Digital Marketing lesson, we’ll cover the often confusing concept of Really Simple Syndication aka RSS and how it both is similar and...
