by Mobile Marketer | Nov 19, 2014 | Digital Marketing Blog, Mobile Marketing
Americans still seem addicted to the flat screen TVs that often eat the better part of the family room. But in China, consumers are moving faster to become what the industry calls “cord cutters” — ditching televisions to watch video and film via...
by Mobile Marketer | Nov 18, 2014 | Digital Marketing Blog, Mobile Marketing, Mobile Technology, Multi-Channel Marketing
The Canadian Technology Accelerator just hosted a panel on #Trends2015 that featured, not surprisingly, information on some of the biggest global digital marketing and advertising trends to look out for in the coming year. Frankly, most of them have already been in...
by Mobile Marketer | Nov 17, 2014 | Digital Marketing Blog, Multi-Channel Marketing, SEO, SEM, Online Marketing
According to a new installment of the BIA/Kelsey Local Commerce Monitor study, a majority (60.6 percent) of higher-spending small and medium-sized businesses rate search engine advertising and marketing (SEM, SEO, and pay-per-click) as an “extremely high”...
by Mobile Marketer | Nov 13, 2014 | Digital Marketing Blog, Mobile Technology
If you’re one of the many mobile marketers in the U.S., there’s good news regarding the Hispanic demographic. Analysis of the 52 percent who are comfortable making mobile purchases shows that U.S. Hispanic consumers are likelier than their non-Hispanic...
by Mobile Marketer | Nov 12, 2014 | Digital Marketing Blog, Mobile Advertising, Mobile Marketing, Mobile Technology, Multi-Channel Marketing, Smartphones
The consumer LBS market is accelerating at a pace that comes as a surprise to even the most optimistic of market analysts. With the adoption of GPS-enabled smartphones, posits research firm TechNavio, the Global Consumer LBS Market is now projected to grow at a CAGR...
