by Justin Montgomery | Dec 29, 2009 | Digital Marketing Blog
With the new year upon us, it’s time to take a closer look at what trends might emerge in 2010 in terms of digital marketing. Beyond the basics of increased brand building and supporting technology- what methods, formats and other concepts will make themselves...
by Justin Montgomery | Dec 22, 2009 | Digital Marketing Blog
Advances in the technology and methodology associated with digital marketing is having an increasingly profound effect on software-as-a-service (SaaS) providers. The concept of direct digital marketing in particular is proving to have a substantial impact on the...
by Justin Montgomery | Dec 10, 2009 | Digital Marketing Blog
Cyber Monday is a big day for any marketer, but even more so for email marketers. Getting your message out just before consumers start a frenzy of Online shopping is key to being successful during the busiest e-commerce day of the year. This year proved troublesome...
by Justin Montgomery | Dec 7, 2009 | Digital Marketing Blog
When beginning to wade in the waters of mobile marketing, a likely first step is to choose a third-party provider to handle the leg work, one who has the technical know-how to make your campaign successful. Unfortunately, not all mobile marketing companies are...
by Justin Montgomery | Nov 30, 2009 | Digital Marketing Blog
Several sources indicate email marketing spend is set to grow over the next 12 months, but as more brands delve into the process of using email as a marketing medium, it’s becoming increasingly apparent that strategic planning and best practice processes are...