by Justin Montgomery | Feb 4, 2010 | Digital Marketing Blog
Laura Marriott, former President of the Mobile Marketing Association (MMA), recently sat down with TMCnet to discuss what’s going on in the mobile marketing industry in terms of it’s progress thus far and predictions for 2010 and beyond. One of the driving...
by Justin Montgomery | Feb 2, 2010 | Digital Marketing Blog
A new survey published today reveals that deliverability remains a top concern for commercial email marketers, especially among those in North America. The survey, conducted by Return Path, compared deliverability based on geographic regions and ISPs to determine a...
by Justin Montgomery | Feb 1, 2010 | Digital Marketing Blog
A shift in focus to customer retention on behalf of marketers is becoming more important then ever in a landscape of declining consumer spending and the subsequently scaled back efforts of marketers trying to obtain new customers. Customer loyalty is an area many...
by Justin Montgomery | Jan 28, 2010 | Digital Marketing Blog
The announcement of the Apple iPad not only brought an entirely new mobile device to market, but ushered in a new wave of mobile advertising, mobile app branding and content distribution unlike anything seen in a long time. While the iPhone provided the same impact a...
by Justin Montgomery | Jan 27, 2010 | Digital Marketing Blog
Video-based marketing is a concept that’s gaining a lot of attention when it comes to digital marketing. The same shift that brought monetization to the endless amounts of Online and mobile video being produced is happening with email marketing as well, where...