by Justin Montgomery | Jun 15, 2010 | Digital Marketing Blog
Pure distraction aside, here at the mobileStorm HQ in Los Angeles, we’re blessed with a massive screen capable of displaying just about anything we choose. While most of the time it’s something productive, sometimes we have to do what we have to do. Case...
by Justin Montgomery | Jun 14, 2010 | Digital Marketing Blog
With all the hype surrounding social media marketing these days, it’s easy to forget that email marketing has always been inherently social. With many brands rushing to execute an integrated social media strategy to engage customers and potential customers,...
by Mobile Marketer | Jun 9, 2010 | Digital Marketing Blog
They say timing is everything in life. And, as it turns out, what’s true for life is also true for mobile web use. Thanks to a new report from Ground Truth, which indicates that mobile internet usage steadily increases throughout the day, mobile marketers stand...
by Mobile Marketer | Jun 8, 2010 | Digital Marketing Blog
In the not-too-distant past, charitable organizations large and small were limited in their available resources to unite the masses behind a worthwhile cause or movement. But amidst the advent of mobile technology, the horizons of contemporary fundraising have been...
by Jared Reitzin | Jun 4, 2010 | Digital Marketing Blog
Why is SMS so powerful? Well, quite frankly, the adoption is here and in a huge way. Ninety-eight percent of cell phones in the U.S. have text messaging capabilities, and 78% of people are text messaging. Heck, I have my grandpa sending text messages now. It blows me...
by Justin Montgomery | Jun 4, 2010 | Digital Marketing Blog
Mobile marketing provides numerous opportunities to reach your audience, but how do you know where to send your messages? Should you use SMS? Should you insert your message in an LBS application? Should you stick to the mobile Web? Beyond simply reaching your...