by Eydie Cubarrubia | Sep 30, 2008 | Digital Marketing Blog, General
Tech watchers were bummed last week when Research In Motion announced that for the current quarter, its margins will narrow and earnings will be lower than analysts had expected. The concern is that RIM, to keep up with the Joneses–er, Jobses–will have to...
by Eydie Cubarrubia | Sep 23, 2008 | Digital Marketing Blog, General, Mobile Marketing, Mobile Technology, Multi-Channel Marketing, SEO, SEM, Online Marketing
As of today, there’s less than a week left in September–which has been declared “National Coupon Month” by the Promotion Marketing Association’s Coupon Council. Add to that the Wall Street rollercoaster ride, and there’s no better...
by Mobile Marketer | Sep 18, 2008 | Advanced Digital Marketing, Digital Marketing Blog, General, SEO, SEM, Online Marketing
I am talking about something huge that will happen pretty soon, I assume in the next year or two: SEO becoming obsolete. Google has already talking about it for quite some time; it\’s become reality in both their Labs and in actual SERP (search engine results...
by Eydie Cubarrubia | Sep 17, 2008 | Digital Marketing Blog, General, Mobile Marketing, Mobile Technology, Multi-Channel Marketing
No man is an island, especially when he attends an event where planners have implemented “text-to-screen” technology. You’ve probably seen this before–perhaps in a bar, or at a sporting event. On a big video screen, there might be a quiz or...
by Eydie Cubarrubia | Sep 16, 2008 | Digital Marketing Blog, General, Mobile Marketing, Multi-Channel Marketing
A popular cable show and a maverick airline: Hot brands launched an even hotter digital marketing campaign, leveraged by SMS. Entourage–the HBO comedy about a hot Hollywood actor and his surrounding group of helpers and hangers-on–kicked off its fifth...
by Mobile Marketer | Sep 10, 2008 | Digital Marketing Blog, General, Mobile Technology, SEO, SEM, Online Marketing
It is right to say that Google actually owns the Internet. These guys with a fresh vision came out of nowhere, and with the right idea, exactly 10 years ago this week. No one could ever imagine what that startup would become in just a decade. Billions of dollars in...