by Eydie Cubarrubia | Aug 19, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Email Marketing News, Mobile Marketing, Multi-Channel Marketing
Marketers who read this blog want to keep up on the latest developments in the industry. So maybe some of you already read Event Marketer magazine’s June issue–specifically, the feature on the winner of its Grand Ex Award, the Stoli Hotel. If so,...
by mobilestorm | Aug 11, 2008 | Advanced Digital Marketing, Digital Marketing Blog, General, RSS Marketing
RSS confuses many. Could be that the acronym itself makes it appear more complicated than it really is. So the first thing you should know is what RSS really stands for: Real Simple Syndication. Note the word “simple”! Key benefits: 100% deliverability. If...
by Eydie Cubarrubia | Jul 15, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Multi-Channel Marketing
The good news, as I\’ve written in past posts, is that new ways to devour video – online, via mobile phones, etc. – are rising in popularity among consumers. Even better news is that TV-viewing continues to rise along with it – making it...
by Eydie Cubarrubia | Jul 1, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Mobile Marketing, Multi-Channel Marketing
I went to Chicago last week for the long-weekend family reunion that my mom\’s side holds every other year. The coolest thing this time ‘round was the yellow school bus my cousins and I rented to go from the ‘burbs to barhopping in downtown Chi-town!...
by Eydie Cubarrubia | Jun 26, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Mobile Marketing, Mobile Technology
When Google\’s Android platform – the technology behind so-called Google Phones – was announced late last fall, I immediately thought about the open-source implications affecting the mobile space overall. As I said in this post, because the...
by Eydie Cubarrubia | Jun 25, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Mobile Marketing, Mobile Technology
During Macworld 2007, filmmaker Kevin Smith gave a well-attended speech in which he related Apple to his own screenwriting; apparently the Mac was the user-friendliest computer alternative to his trusty Smith-Corona. Mr. Smith also noted the big news of that day,...