by Mobile Marketer | Apr 6, 2010 | Digital Marketing Blog
If you’ve found yourself wondering why it appears that everyone seems to have their own mobile app these days, it’s because you’re practically right. And anyone who hasn’t already claimed their own dedicated chunk of the mobile app space is...
by Mobile Marketer | Mar 31, 2010 | Digital Marketing Blog
There’s more to a successful marketing campaign than the quality text, images, videos, or other digital components that garnish your effort. Ultimately, a successful mobile marketing campaign depends on how effectively it reaches targeted consumers....
by Mobile Marketer | Mar 30, 2010 | Digital Marketing Blog
Even before the iPad was officially unveiled, rumors of a forthcoming tablet computer from Apple invoked a feeling of imminent change in the mobile marketing community. Incredibly, however, between its January 27th unveiling and its April 3rd consumer rollout, the...
by Mobile Marketer | Mar 24, 2010 | Digital Marketing Blog
In the wake of the global economic meltdown that began in late 2008, many investors and stock traders on Wall Street began closely analyzing the marketing budgets of many companies that teetered between survival and utter collapse. For the first time in recent memory,...
by Mobile Marketer | Mar 23, 2010 | Digital Marketing Blog
The olden days of road travel conjure images of Chevy Chase as the Griswold family patriarch loading up the family station wagon and relying on trusty road maps and travel guides to direct a safe course to the ultimate summer vacation destination. The modern Griswold,...