by Justin Montgomery | Jul 9, 2010 | Digital Marketing Blog
Industry leaders from member-companies of the Mobile Internet Content Coalition (MICC) met with public interest group Public Knowledge in Washington D.C. recently to discuss a lack of openness in mobile SMS commerce. The event — which included participation from...
by Justin Montgomery | Jul 9, 2010 | mobileStorm for Marketing - Product Updates
We’ve been notified that AOL has recently made some updates to their system and is doing a little Spring Cleaning! In a nutshell AOL is going to be cancelling some inactive mailboxes. These are mailboxes that have been abandoned by users but still receive...
by Justin Montgomery | Jul 8, 2010 | Digital Marketing Blog
In email marketing, using a double opt-in approach is favorable for many reasons, but it also presents challenges. Gaining subscribers to build your database is one thing, but adding additional steps to the mix can result in minimal follow through. Be that as it...
by Justin Montgomery | Jun 30, 2010 | Digital Marketing Blog
Members of the Mobile Internet Content Coalition (MICC) together with Public Knowledge, a public interest group working to defend the rights of consumers in “the emerging digital culture,” converged in Washington DC recently to discuss the lack of openness...
by Justin Montgomery | Jun 30, 2010 | Digital Marketing Blog
In an increasingly competitive environment, brands must think outside the box to continue promoting themselves effectively. While most think creative branding requires the utilization of up and coming technologies and marketing channels, in reality, the simplest...
