FOR IMMEDIATE RELEASE
Contact: Kirsten Woodward
Global Results Comms (GRC)
+ 1 949 608 0276
kwoodard@globalresultspr.com
Virtual World Faketown Selects mobileStorm for its Email Marketing Solution
Company to use mobileStorm Bolt (powered by Strongmail) Platform for a Variety of Email Initiatives
LOS ANGELES, May 22, 2007 – mobileStorm Inc. (www.mobilestorm.com, a leading provider of digital marketing solutions, today announced that Faketown has chosen the company to handle its email marketing needs. The company will use mobileStorm’s enterprise Bolt email marketing solution for multiple communication vehicles.
Faketown will use Bolt for all of its email messaging needs. This includes both transaction-based confirmation messages as well as a bulk enewsletter to current members. The company realized they needed a solution that was both robust to handle a large volume of messages as well as flexible enough to send individual confirmation emails to new subscribers. Faketown will also use Bolt for its viral email marketing campaigns, allowing new subscribers to send invitations to their friends to join the virtual world.
Faketown is an online virtual world featuring easy-to-use tools that allow for expanded levels of self-expression, sharing, and creativity. Completely web-based, Faketown is the only site of its kind that allows users to create content and truly shape their virtual environment. In Faketown, users can develop virtual property, create virtual goods and animations, upload various forms of media, plus take part in an online community complete with its own political system and virtual economy.
mobileStorm Bolt (powered by Strongmail) is a complete, fully-integrated, on-demand email marketing system for enterprises who want better control, delivery, and bottom line results. Bolt provides enterprises with the power to deliver email to thousands and even millions of subscribers within a very short period of time.
“We are very excited to be working with mobileStorm to implement their new Bolt solution within Faketown,” said Michelle Ogata, chief executive officer of Faketown. “The service provides us with robust features that would normally be out of our price range, while also providing us with the flexibility to scale as needed, which is extremely critical given the current stage of our business.”
“Faketown’s cutting edge service is a perfect example of the type of client we are seeking for our new Bolt platform,” said Jared Reitzin, chief executive officer of mobileStorm. “With Bolt, they can send both bulk marketing campaigns as well using our Transactional API for alerts and notifications to make sure such communications get through to the maximum number of people possible. We are very pleased to have them as a new client.”
For more information about Bolt and mobileStorm’s other products and services, go to http://mobilestorm.com.
About mobileStorm
mobileStorm Inc.™, based in Southern California , provides a range of hosted messaging solutions designed for organizations ranging from small businesses to Global 2000 enterprises to quickly, easily and reliably create, deliver and analyze successful digital marketing campaigns. The company’s on-demand products and services enable organizations to think outside of the inbox to maximize email, sms, voice, fax and/or direct mail marketing efforts. mobileStorm has delivered 1 billion+ messages for highly visible clients such as Qantas Airways, MGM Grand, Palms Casinos, Carl’s Jr., Squaw Valley Ski Resort and Crobar Nightclubs.
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