by Justin Montgomery | Sep 7, 2010 | Digital Marketing Blog
As mobile advertising models continue to evolve around LBS apps, ABI research is predicting total spend on location-based advertising will top $1.8 billion in 2015. The projection is substantially higher than the $42.8M expected for 2010, but is geared to pick up...
by Justin Montgomery | Sep 2, 2010 | Digital Marketing Blog
New data out from eMarketer suggests mobile content revenues in the U.S. will increase from less than $1.15 billion in 2009 to over $3.53 billion in 2014. Citing ongoing penetration of smart devices and the increasing ubiquity of mobile broadband networks as...
by Justin Montgomery | Sep 2, 2010 | Digital Marketing Blog
The Mobile Marketing Association (MMA) just announced some changes to help it better position itself for the rapidly changing mobile marketing industry. In a press release issued yesterday, the MMA outlined new priorities to help the association “redefine its...
by Justin Montgomery | Sep 1, 2010 | Digital Marketing Blog
Google has begun to roll out a new feature for Gmail called “priority inbox,” which is a solution designed to help users sort email from those they interact with the most. As an email marketer, you’re likely asking “how does this effect...
by Mobile Marketer | Sep 1, 2010 | Digital Marketing Blog
It seems the contemporary growth in popularity of mobile payment transactions is just getting started. According to a new report from MarketResearch.com, the prospect for growth in the future of mobile payment transactions is enormous. The report and subsequent...
by Marwan Soghaier | Aug 31, 2010 | Digital Marketing Blog
Any organization is only as good as the people behind it. Whether it\’s a small company or a multi-national corporation, each member has an increasingly broad role to play in day to day operations. Effectively leveraging and continuing to build skill sets of...