by Steve Yeck | Apr 13, 2010 | Digital Marketing Blog
Social networking and mobile marketing have become every bit as synonymous and complementary as bread and butter. Social networking platforms like Twitter, Facebook, and Myspace and have exploded in ubiquity and popularity in recent years with no signs of a pop...
by Steve Yeck | Apr 8, 2010 | Digital Marketing Blog
Mobile marketing is no longer limited to the relatively minuscule screens of our mobile phones. With companies like Apple leading the way, the mobile marketing industry is now evolving to accommodate something it isn’t used to targeting – an audience not...
by Steve Yeck | Apr 7, 2010 | Digital Marketing Blog
When brands engage in social media marketing, it’s becoming more apparent that simply having a presence through social media channels means nothing if not utilized and managed properly. Social media shouldn’t be used solely as an extension of traditional...
by Steve Yeck | Apr 6, 2010 | Digital Marketing Blog
If you’ve found yourself wondering why it appears that everyone seems to have their own mobile app these days, it’s because you’re practically right. And anyone who hasn’t already claimed their own dedicated chunk of the mobile app space is...
by Steve Yeck | Apr 1, 2010 | Digital Marketing Blog
The following is from Jonathan Schreiber, member, mobileStorm’s Board of Directors Our communication world is evolving faster than ever before in human history. As new pathways become available to us, it is increasingly important to choose the appropriate...
by Steve Yeck | Apr 1, 2010 | Digital Marketing Blog
In creating messaging campaigns, concise optimization in terms of content, layout, timing and other aspects play a vital role in making sure your underlying message remains relevant and impactful to your target audience. Leaving any element to chance may sacrifice the...
