by Mobile Marketer | Mar 17, 2010 | Digital Marketing Blog
It turns out there’s a reason why the age of the average mobile phone user continues to decline. While most mobile users may not realize it, their kids may very well be a bigger target of mobile marketing than they are. As if the plethora of Dora The Explorer...
by Mobile Marketer | Mar 16, 2010 | Digital Marketing Blog
For evidence of mobile’s rampant growth and increasingly widespread use, look no further than the explosion in mobile search traffic over the last twenty-four month period. Google alone reports a five-fold increase in mobile search traffic. And according to Vic...
by Mobile Marketer | Mar 10, 2010 | Digital Marketing Blog
The scheduled April 3rd release of Apple’s iPad will, undoubtedly, usher in a new era for mobile marketing. With a revolutionary platform that seems destined to impact the ways in which we read, play games, and absorb myriad forms of content, the iPad and its...
by Mobile Marketer | Mar 9, 2010 | Digital Marketing Blog
As one of the most popular and effective tools in the arsenal of mobile marketing, mobile coupons have quickly resonated with consumers who are as tech-savvy as they are bargain-conscious. Unfortunately, one of the earliest and most pervasive complaints about mobile...
by Mobile Marketer | Mar 4, 2010 | Digital Marketing Blog
Using email to reach current and prospective customers is both a convenient marketing strategy and also a powerfully effective one. But successful email campaigns are often found wherever the best and most relevant email lists are also found. And, for many, obtaining...
