by Mobile Marketer | Feb 12, 2014 | Digital Marketing Blog, Mobile Marketing, Mobile Technology, Video Marketing, Website Usability
Although Google is branching out into, well, everything, they proved in 2013 that they haven’t forgotten where they started; their revolutionary, game changing search engine. How did they prove it? When they released their new search algorithm, Hummingbird. Then they...
by Mobile Marketer | Jan 20, 2009 | Digital Marketing Blog, SEO, SEM, Online Marketing, Website Usability
Today we\’re continuing the discussion on technical elements of website usability that began in my previous post. One more important technical question: How does your website load? If it doesn\’t load fast, research why not. Internet users don\’t...
by Mobile Marketer | Jan 13, 2009 | Digital Marketing Blog, SEO, SEM, Online Marketing, Website Usability
We are not going to get too technical today, since many readers might not be so knowledgeable about web programming. But I\’ll offer some guidelines that you can keep in mind when working with your website developers. As a universal principle: Make sure...
by Mobile Marketer | Dec 8, 2008 | Digital Marketing Blog, SEO, SEM, Online Marketing, Website Usability
In this installment of my Website Usability series, we will discover components and pages that can enrich your site and make it more user-friendly. Occasionally, you might have visited sites that were \”poor\” in terms of their components. So what was...
by Mobile Marketer | Dec 2, 2008 | Digital Marketing Blog, SEO, SEM, Online Marketing, Website Usability
When it comes to web content, some things are obvious: – It should be free from misspellings, grammar, or factual mistakes; – It should be easy to understand, interesting, and not boring. – It needs to be SEO-friendly. However, from the website...
by Mobile Marketer | Nov 18, 2008 | Digital Marketing Blog, SEO, SEM, Online Marketing, Website Usability
Simplicity is key when it comes to navigation. The more simple it is, the better. Your main task is to make sure visitors aren\’t lost on your site. Navigation should be available on each page of your site. The visitor should be aware of where, exactly, he/she...
