by Mobile Marketer | Feb 24, 2009 | Digital Marketing Best Practices, Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing, Video Marketing
Local traffic is always more targeted, and thus more likely to result in conversions. That is, consumers will more likely purchase what\’s being offered to them. Always remember that you have this great advantage over national (and thus non-locally-friendly)...
by Mobile Marketer | Nov 24, 2008 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing
The success of link building depends on who is doing it and how it is done. First, you need to understand the purpose of link building. Many non-professionals don’t build links because they just don\’t get the point. Some people may think that optimized...
by Eydie Cubarrubia | Oct 30, 2008 | Digital Marketing Blog, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing, Newsletter Marketing, SEO, SEM, Online Marketing
I’m a maaan, baby! At least, in my writing I am. The other day I came across an application called Gender Genie, which allegedy can suss out if a writer is male or female by studying a piece of writing . I tested several of my own samples, from this blog and...
by Mobile Marketer | Oct 15, 2008 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing, Website Usability
This article kicks off a series of posts on website usability. While SEO is great to bring people to your site, WU (website usability) will make sure they enjoy their stay and don\’t leave right away. By focusing on WU, you will greatly increase conversions and...
by Mobile Marketer | Oct 8, 2008 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing, Video Marketing
Universal search is here. Regular Internet users are enjoying it without even noticing that sometimes, along with the normal text results, they see links to news stories regarding their query; related images and videos; and even blog posts and books about what they...
by Mobile Marketer | Sep 24, 2008 | Digital Marketing Blog, Newsletter Marketing, SEO, SEM, Online Marketing
Most sites have a “links page”; you have probably seen it many times. It links to other resources on the Internet considered useful or relevant, or with which the site exchanged links. However, most of the links pages out there are done wrong. Completely...