by mobilestorm | Dec 30, 2008 | Advanced Digital Marketing, Email Marketing Tips, Mobile Marketing, Multi-Channel Marketing
We\’ve all heard the dire predictions of what 2009 will mean to marketers and make no mistake about it, the news isn\’t great. I won\’t bother with a rehash of what others have reported because, quite frankly, it\’s too depressing to do so....
by Eydie Cubarrubia | Dec 10, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Video Marketing
The Washington Post had a cautionary tale about video marketingyesterday–and quoted none other than the marketing manager of TubeMogul, mobileStorm’s partner in video distribution. The news story was on President-elect Barack Obama’s video...
by Eydie Cubarrubia | Nov 17, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Mobile Marketing, Mobile Technology
Wouldn’t you know it: The same day of mobileStorm’s free webinar on mobile coupons last week, I saw a Harris Interactive study that emphasized the importance of coupons this holiday season. The study found that 89 percent of online adults think...
by Eydie Cubarrubia | Nov 6, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Email Deliverability, Email Marketing News
While the world watched U.S. citizens’ votes with a careful eye on Tuesday, the Federal Communications Commission voted unanimously on something pretty important too: It decided to allow the unlicensed use of the white space television spectrum. This means that...
by Eydie Cubarrubia | Oct 23, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Mobile Marketing
Some marketers want to try SMS marketing, but can’t figure out the best place to start. Others worry that in these economic times, they’ll be hard-pressed to get consumers to spend money on extra goods or services. Not to worry: mobileStorm is presenting a...
by Eydie Cubarrubia | Oct 14, 2008 | Advanced Digital Marketing, Digital Marketing Blog, Mobile Marketing, Mobile Technology
Conservationists in Kenya are using SMS to save the lives of both pachyderms and humans, and its success could help usher in other services using SMS and location technology. According to an Associated Press report, a group called Save The Elephants has placed...
