When to go Dedicated

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When to go Dedicated

A Guide to SMS Short Code Management for Enterprise Level Businesses

With corporate heavyweights like Coca Cola spending 70% of their mobile budget on SMS marketing today, it’s evident that companies are finally beginning to understand the unequivocal importance and value of SMS in their marketing mix.

For enterprise level businesses new to the SMS arena, however, deciding whether a shared short code or a dedicated code is preferable for their mobile strategy is an imperative determination to make.

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