mobileStorm Announces Major Upgrade to its Stun! Messaging Service

Launches First System to Combine Email, SMS, Voice and Fax Messaging in Single Platform

LAS VEGAS, NV, February 28 th, 2005 – mobileStorm Inc., a leading provider of permission-based messaging solutions, today at The Bar & Nightclub Show unveiled a major upgrade to its core platform, Stun!. The new system, called Stun! 2.0, is the first platform of its kind to integrate the most common forms of business communication (email, voice, text messaging and fax) into one easy-to-use interface.

Stun! 2.0 builds on the successful foundation of mobileStorm’s messaging services and provides clients with a much more robust solution to power all of their messaging needs. With Stun! 2.0, a client can send email, text, voice and fax messages via a consolidated system and for a very cost-effective price. Stun! 2.0 allows companies to contact their customers and prospects the ways they wish to be reached.

Major new features include the following:

Ease-to-Use Client Control Panel

Multiple user roles, can be broken out by brand or position in company
Innovative Quick Help feature – instructions are displayed on the screen without needing to pull up separate Help file
Test accounts for all messaging forms
Additional messaging types can be upgraded directly from the Control Panel

Subscriber Management Tools

Automated unsubscribe and abuse removal process
Permanent Removal List to minimize spam complaints
Batch unsubscribe tool
Automatic bounce removal and categorization based on bounce type (hard, soft, spam, unknown) for all message types
Validation of subscribers via Double Opt-in process

Campaign Creation

Options to use own HTML or choose from a variety of professionally designed email templates
Multi-parting of messages to ensure maximum reach of subscribers
Personalization of creative (First Name, Last Name, City, Birthdate, etc)
HTML/campaign design services available
Built-in viral marketing option

Campaign Management

No restrictions on database size or frequency of delivery
Automated and recurring scheduling options for all time zones
Spam score checker to help minimize potential blocks due to spam filters
Segmentation of database based on targets

Campaign Analysis

Real-time reports for overall performance: list-based or client-based
Detailed reports on demographic and psychographic data
Click tracking and open rate statistics
Exporting option to add reports into marketing presentations/analysis

“Stun! 2.0 represents the culmination of our five years in the industry,” said Jared Reitzin, chief executive officer of mobileStorm. “We’ve been in business long enough to know what our clients and potential new clients are looking for in a messaging platform and Stun! 2.0 is the ideal solution. Now companies can go to a single source for all of their messaging needs and help increase their revenue while decreasing their marketing costs.”

“With this new platform, we let our customers be in more direct control of their messaging strategy while at the same time shielding them from the more undesirable aspects, such as spam filtering, abuse removal and delivery issues,” added Steve Chipman, chief operating officer of mobileStorm. “Stun! 2.0 allows our clients to focus on communicating to their customers and prospects, not on the technology required to do this.”

Stun! 2.0 is available now. Pricing is based on total messages sent per month with a variety of options, and custom plans are available as well.

For more information or to sign up for the service go to www.mobilestorm.com .

About mobileStorm

mobileStorm Inc.™, founded in October of 1999 and based in Southern California, provides enterprise-class messaging solutions and marketing automation tools for businesses. The company’s “Multi-Digital Messaging” services help its clients drive profits by reaching, retaining, and responding to customers in the ways they wish to be reached. mobileStorm delivers millions of messages a month and has amassed a roster of highly visible clients such as Universal/Interscope Records, Island Def Jam, Squaw Valley Ski Resort, Travelworm and Wantickets.com.

For press inquiries contact:

Steve Chipman
COO, mobileStorm
steve@mobilestorm.com
323-785-6324

 

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